The proposed redevelopment project focused on creating a new Chattanooga Lookouts minor league baseball stadium that could host both the team and the community. The surrounding areas would become home to the YMCA, commercial offices, apartments, retail spaces, and hotels.
Utilizing an abandoned area in the city was considered a prime opportunity to improve the aesthetic of this important entry point into Chattanooga and improve the neighborhood with diverse housing options, grocers, jobs, shops, and community fun.